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Combination October 1, 2023

Henry’s

Henry’s will be a fast food chain spread across Zambia, in southern Africa, in the cities of Kapiri Mposhi, Mukushi, Chongwe, Kitwe. Its main focus will be selling fried chicken and pizzas. There will be a way for you to eat on site, without a doubt, but the Drive-Thru’s will be the big attraction, and of course we will have delivery to your home too. Based on a mobile concept and an attractive look, Henry’s arrives to offer the best fried chicken in the country, and wants to be the protagonist in the role of satisfying your hunger. A cool place to eat, and an efficient pick-up and delivery service. Their mascot, Henry’s chicken is everything described above, he is friendly, talented and quick to satisfy and silence his belly that must be growling with hunger with this project. Henry’s is both fluid and minimalist, with modern and traditional design aspects in its font.
  • Strategy

    Brand Strategy

  • Design

    Logo Design

  • Client

    Henry's

  • Task

    Rebrand

Color Palette

Red
#FF0E14
 

R 255
G 14
B 20
  

Red Hot Chicken

White
#F3F1EE
 

R 243
G 231
B 248
  

Off-White

Typography

/ Scales

Main Typeface
Parkside

Usage
Title

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Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0 1 2 3 4 5 6 7 8 9

Secondary Typeface
Futura Bold

Usage
Service – Tagline

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0 1 2 3 4 5 6 7 8 9